The Millionaire Next Door

Consumer Reports

Manufacturer with Smallest % of Subprime Car Buyers: Honda

Early in my career I wrote an article entitled “Why You’re Not as Wealthy as You Should Be.”  It was published in Medical Economics and later extracted for Reader’s Digest.  Much of the details were later incorporated into my books.  Those who have accumulated significantly less wealth than the norm for their respective age and income …

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Toyota: 1st in Quality and #1 Among Millionaires

I have always been fascinated with the studies conducted by Consumer Reports that contrast the price of various brands with their quality and endurance.   Often it seems that those brands of products which are in the higher priced categories are not found to be of the highest quality.  Of course, there are many definitions and components to …

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